Event Advisory Group (EAG) is an event management & consulting firm. We partner with associations, corporations, and government organizations to improve the financial performance, year-round brand value, and operational excellence of in-person, hybrid, and virtual events. EAG has consistently improved sales and attendance results, enhanced participant engagement and satisfaction, and provided strategies and actionable insights, enabling our clients to achieve their event goals and long-term vision.
Our Event Performance Group division offers complete and tailored event management services, including sales, attendance promotion, website development, operations & meeting planning, education programming & speaker management support, technology implementation, and other services needed to produce tradeshows, conferences, and corporate events. Our approach and experienced team ensures EAG delivers results for every client.
EAG’s consulting services include our in-depth and unbiased 360° Review & Analysis, tactical and long-range business planning, and advisory assistance services. We provide the insights, ideas, and strategies needed to enable leadership to make informed decisions on the best direction for their event. Our team works alongside event staff to help them successfully implement new strategies, programs, and technologies to achieve their financial goals and event objectives.
Optimize event financial performance, brand value, and operational excellence!
Augment your team with highly skilled event professionals
EVERY EVENT HAS UNTAPPED POTENTIAL WAITING TO BE UNLOCKED
EAG empowers your event team to improve event results. Tell us a little more about your event and what areas you would like to improve. We’ll send you our FREE EVENT ANALYSIS CHECKLIST & PLANNING GUIDE to get you started on analyzing all areas of your event!
An association meeting planner who’s contract with a third-party exhibit management company was coming up for renewal asked me recently for advice on negotiating the new contract. The question prompted an...
A question was raised recently regarding the percentage of one’s members that should be attending an association’s annual conference. The question was submitted by a meeting planner whose event attracted less...
In a TSNN article today, ASAE announced registration had reached an all-time high for the 2020 ASAE Virtual Annual Meeting & Exposition, with the most registrants ever in the organization’s 100-year history.
Karen Vogel, EAG's Managing Partner, was elected to the IAEE DC Chapter's 2021 Board of Directors. She will fulfill the Director of Marketing role. "I am really looking forward to helping the DC Chapter optimize event attendance, drive more memberships, and improve member engagement," stated Vogel.
The pandemic forced massive innovation for the business events industry after an initial swirl of false starts and stops, event postponements, meeting cancellations, massive layoffs, and upended traditional business models.