EAG’s solutions are focused on empowering our clients to maximize the performance of their trade shows, conferences, meetings, executive summits, webinars, or corporate events.
With more than 100+ years of collective event management and marketing experience, our team can provide skilled analysis, short-term operational & long-term strategic planning, execution services, as well as experts that can lead the internal event team and / or provide expert staff to help execute sales, marketing and operations efforts, enabling organizations to achieve their desired results.
We have worked on start-up and newly acquired events, established trade shows and conferences, and those that need extra time and attention due to declining results. EAG can help at any stage or challenges your organization faces. Our solutions include:
From a thorough review and analysis of past events to developing business operating and strategic plans, EAG can provide the road map and information needed to make informed decisions.
- 360° Review & Analysis: Uncover new opportunities for event growth, areas for cost and time efficiencies, and barriers to achieving your event goals, helping leadership make informed decisions on the future of their event(s).
- Event Valuations: If your organization is considering an event acquisition, EAG can assess the event assets and future potential, ensuring your investment produces a positive return.
- Business Operating and Strategic Plans: EAG can develop an event operating plan for your next event or a long-term strategic vision for the future.
EAG can augment internal teams to plan and execute event sales, marketing and operations activities for those organizations that do not have enough internal resources, time or the right proficiencies in the areas needed.
EAG works alongside an organization’s staff to guide and support the planning and implementation phases or can manage and execute an entire discipline or specific project from start to finish, including onsite space renewal program, event website development or redesign, keynote speaker identification, specific attendee target market campaigns, venue/hotel/vendor contact negotiations and more.
EAG can provide expert event resources when needed to fill interim leadership and staff positions or manage and execute multiple discipline areas or an entire event when there is very limited or no internal staff resources available to effectively execute in-house.
EAG can coach and train current and new staff to improve their knowledge and instill best practices and processes, increasing the probability to continue producing results.